oh my god...i think his mom is better to give him a hug.......
2009年3月22日星期日
2009年3月19日星期四
Group Assignment: Post #5 (Answer)
(1)
Collection of Personal Data
Many web sites will collect the visitor’s personal data. Normally the data include name, telephone number, address and e-mail address…etc.. But only a few web sites will notified the individuals concerned of the matter about the purposes of collecting such data and displayed a Personal Information Collection Statement required by the Ordinance. If they sell the data base to tried-party, it is haven’t any safeguard to the visitors.
Cookies
Some web sites are using “cookies” to get the personal data of the visitor. Cookies are written by a Web site on a visitor’s hard drive. When the visitor returns to that Web site, the Web server requests the ID number from the cookie and uses it to access the data stored by that server on that visitor.
It is provided especially for the web site to search the visitor and can compile a file of personal data of any individuals. The Web site can then use these data to display personalized information, and they may offer this information to advertisers without the knowledge of their visitors.
Search engines
Some of search engines (eg:Google) remember the search data of users according to I.P. address. It is possible for someone to find out the users interests or plans based on the keywords have been searching for on a search engine.
Reference:
國際私隱評級Google最差 - 國際日報
http://www.chinesetoday.com/news/show/id/41
(2)
Collection of Personal Data
For Businesses: Do not allow staff to go to this kind web site and do not allow them to reveal confidential information to there.
For Individuals: Try to do not reveal confidential information to there or investigate the web site before giveing information, sure there is believable.
Block Cookies
For Businesses: set up some of security policy into the company's server to block all the cookies and keep the server safety.
For Individuals: blocked Cookies in the browsers, increase privacy and reduce tracking by advertising; install some software for anti-spyware to protect the computer; delete cookie files after using computer.
Search Engines
For Businesses: Provide more training and make sure all the staff are understand how to protect information.
For Individuals: choose the search engines which can believable or which promise will not keep user data.
2009年3月15日星期日
Group Assignment: Post #5 (Question)
Re: Group Assignment: Post #4 (Answer)
Part (a)
Here are the supply chain processes of UPS which can support for their clients:
Customer service management
According the UPS website, it is provided the information of shipment delivery for the customer to understand worldwide delivery with time-definite and day-definite commitments as well as full range of global-freight services for heavyweight shipments over 150 lbs.
It can be provided the customer to have the accurate details and the company can build up the relationships with the customer based on that.
Procurement, Product development, Manufacturing flow management and support
Based on the technology and logistics functions, there is the shipping systems to meet the needs of any size business. We can also understand the Visibility services for packages and freight to make sure the delivery data is correct and on time to complete.
There are the technology tools supporting the international trade (import/export) needs. It provide the solution for route planning, loading and dispatch to make sure the stock can deliver by the customers' ideally timing. When customer is away from the office, it also can access the shipping activity by wireless.
Outsourcing/partnerships
There is UPS world ease that it consolidates mutiple shipments destined for once country or the European Union (EU) so they are processed by customs as a single shipment. It is also being the consultant of compliance, tariff and trade throught UPS global networks.
Returns management
Here is the function "return" which is for the customers to have a post-sales logistics solutions that help increase efficiencies. Besides, it is shown the process and track return shipment quickly and effectively.
Performance measurement
There are the financial function for the customer to improve your cash flow and reduce the risk of doing business with international trading partners. Besides, it is providing a full-service supply chain operation-form order to cash. It can support the client to make it's financial issue more flexible.
Part (b)
The customers can use the Website of UPS to set-up the their shipping Accounts. Then, they can check all the data (rate, shipping schedule, recommended route, delivery planning...etc) and create the shipment for their stocks.
Once the shipment is in proceed, the customer can do the tracking of their shipment and make sure the whole progress is smooth.
When the shipment is arrived/received, there is the function to view the bill options.
Based on them, the customers can use it to have the Supply Chain Management which are
Procurement
Production
Inventory
Shipping
Order Processing
Planning and Scheduling
2009年3月3日星期二
Group Assignment: Post # 4 (Question)
Logistics companies such as FedEx and UPS no longer merely carry goods from one place to another. Some of them also provide supply chain planning and management services to their customers and help them manage their supply chain information. Investigate the web site of FedEx OR UPS to see how these companies’ services may be used for supply chain management.
a) What supply chain processes can each of these companies support for their clients ?
b) How can customers use the Web sites of each company to help them with supply chain management ?
2009年3月1日星期日
Re: Group Assignment: Post # 3 (Answer)
Part (1)
Break-even Calculator
Break even analysis depends on the following variables:
- The fixed production costs for a product.
- The variable production costs for a product.
- The product's unit price.
- The product's expected unit sales
For Operational of Middle Management levels, the break even figure can help they to plan or prepare the financial budget and analysis the short-term planning.
For Operational of Serior Management levels, after collecting the data, it can show the average number of units each business has to sell to cover set up costs (in a start up business), this is improtant and useful for analysing the long term bussiness planning.
Online Customer lifetime Value Calculator
For the managment levels, it can know the Lifetime Value of the customers is crucial to the business as it serves as a benchmark and it can determine how much time, effort and money a firm can afford to invest to acquire that customer in the first instance. It'll allow to acquire more customers than competition through better and more attractive offers; it'll dramatically increase a bottomline through more repeat sales and shoot the profits through the roof.
covers useful information on aspects like shopping, dining and transport, making them searchable by several topical and easy functions with the information presented in a mapping format.
For the managment levels, it is easy way to get the data from client once they are searching the informtaion from the website, such as "Location Search", "Info Map", "Dining Map", "Tourist Map", "Traffic Map", "Weather Map", "Census Map".
- Accept/Enter Order - Procurement Management
- Order Acknowledgement - Procurement Management
- Purchase Materials - Material Requirement Planning (MRP)
- Receive Materials - Warehouse Management
- Production - Production Management
- Packing - Production Management
- Shipping - Sales Management
- Invoicing and Collection - Sales Management / Financial Management
Part (3)
Departments of Sales and Marketing, Production Planning and Manufacturing, Accounting and Finance need to coordinate from start to finish of the Order-to-Cash business process.
Using the ERP software, it can intergate all datas and replaces traditional, disconnected information system. Also, it allows real-time sharing and monitoring of information across organization. Besides, it minimizes response time to customer and suppliers. It pushes decision making down to lower level staff. Moreover, it improves operating performance as well as standardizes all data and business processes. All of them are making all Departments' work easier, efficiently and accurately.
ERP software can serve as the foundation or platform for decision support systems because it can be provided the extensive database- it is automating and integrating the majority of the business processes.
2009年2月25日星期三
Group Assignment: Post # 3 (Question)
1. Try any one of these decision support systems and describe two examples of decisions which they may help to support. For each decision, describe whether the decision would be made by operational, middle or senior management levels :
- Break-even Calculator
- Online Customer Lifetime Value Calculator (from Harvard Business School)
- Hong Kong Yellow Pages Online Map
- HSBC Mortgage Planner
2. Next, try out the different modules within the OpenBravo ERP demo. After you've familiarized yourself with these tools, identify which module can be used to handle each step within the Order-to-Cash business process below:
- Accept/Enter Order
- Order Acknowledgement
- Purchase Materials
- Receive Materials
- Production
- Packing
- Shipping
- Invoicing and Collection
3. Which departments need to coordinate from start to finish of the Order-to-Cash business process ? Describe how the ERP software makes their work easier. Also explain why ERP software can serve as the foundation or platform for decision support systems.
2009年2月24日星期二
Re: Group Assignment: Post # 2 (Answer)
1st report: Internet Sales Amount by Geography by Date by Product
It is shown the yearly sales amount, revenue goal, trend, and status by each category in different countries.
Based on this report, the company can be well known her sales trend of each category by different countries and she can decide to put how much effort on each category. Also, according to the report, the company will base on the good performance figures to have a further development on the specific category in the specific country and try to achieve the maximization of sales amount.
2nd report: Internet Sales Amount by Customer by Date by Product
It is shown the growth of customer base (yearly) by each category by different countries.
Based on this report, the company can understand the growth of her customer base by each category by different countries and decide to plan the new/strong promotion for attracting as well increasing the new customers in the poor performance category in specific country.
Besides, the company can study the figures of the good performance and do the good offers for the customers to maintain these customer base.
3rd report: Internet Sales Amount by Sales Channel by Date by Product
It is shown the sales amount and gross margin by category by the sales channels.
Based on this report, the company can understand the profitability of each category by sales channels and try to make the maximization of profit on each category by each channel. Also, company can be according to the best sales amount of the category to negotiate with suppliers/producers to get the best offer in order to increasing the gross margin value. Moreover, company can decide to take off the category of lowest gross margin for minimizing the company cost.
The benefits of allowing users to query a data warehouse in the form of an OLAP cube through their Web browser are as follows:
- It is the good tools for consolidating, analyzing, and providing access to large amounts of data to improve decision making.
- It is easy and time-saving to view/run the data in different ways or from different dimensions.
- Users can change the demensions or data being viewed flexibly.
- Users can run and view the same data from the large databases to make the further decision for his company.
Re: Group Assignment: Post # 2 (Answer I)
Regarding Jenny's comment, we have modified the report and dragged the reseller name into it.
The purpose is mentioned as the above on 3rd report.
2009年2月17日星期二
Group Assignment: Post # 2 (Question)
This week we learned how B.I. tools (business intelligence) allow businesses to get more value and insight out of their databases.
1. Visit the
OLAP Service Online Demo and design three different grid reports using at least three dimensions per report. Each report must have at least one measure which is being analyzed along the chosen dimensions.- You may choose from any of the dimensions found along the left-hand side of the demo: Customer, Date, Employee, Delivery Date, Product, Reseller, Employee, etc.
- You may choose from any of the measures under Internet Sales, Reseller Sales or Sales Summary (found along the left-hand side of the demo).
2. Post the following content on your blog regarding the grid reports you've designed:
- A screen capture of a section of the report which shows the included dimensions and measure(s);
- An explanation of the insights contained in the report and how these insights can be used by the company to understand their performance or make better decisions;
3. Describe the benefits of allowing users to query a data warehouse in the form of an OLAP cube through their Web browser.
2009年2月16日星期一
RE : Assignement 2 - Post #1 (Answer)
Yahoo! BLOG (http://hk.blog.yahoo.com/) is a local blogs which provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs.
Angel's Blog
(http://hk.myblog.yahoo.com/iam-angeltong)
Angel Tong, director of a beauty & slimming company – Angel Face in HK. Angel Tong & her company are using her blog to promo their healthy slimming concept and their products, congregate many potential customer successfully.
Interactive advertisement :
KMB (http://www.kmb.hk/) As digital technology and interactive information becomes more sophisticated, KMB continues to apply technological innovations to its operations, bus fleet and passenger facilities and they also can search the bus stop via the wesite.
Citibank HK
(http://www.citibank.com.hk/global_docs/citifinancial_home_tc/html/popup/CNY09/index.html)
In this advertisement with a funny topic, people can find their fortune by choosing one of the twelve animals in the year. A famous geomantic master – MAK LING LING will explain how we can be better in this year, after that people may need some money to set up a geomantic furnishings for improve the fortune. So it may attract people to join their loan service.
Search Engine:
Alibaba.com (http://www.alibaba.com)/ is specializes in business-to-business trades, especially for international buyers trying to contact Chinese sellers. This is one of large search engine website for Chinese and Hong King markets.
My Jewelry + Yahoo! Search Engine
(http://hk.search.yahoo.com/search?ei=UTF-8&meta=rst%3Dhk&fr=FP-tab-web-t&myip=210.5.190.53&p=diamond&SpellState=n-1000469652_q-SS0bbikrOXdS9%2FQjQ6FHiAAAAA%40%40&fr2=sp-qrw-corr-top)
When somebody want to find some information in the web, normally they will use search engine (e.g.: Yahoo!HK). Because it have a strongest database, we may search anything in anywhere just via the search engine easily.
For above example, a diamond company – My Jewelry has joined the Yahoo! Sponsorship. So, when somebody enter the key word of “Diamond” in the search engine, then the result will show a link for My Jewelry at the top of the page. It can increase the company popularity with lower cost.
Brokerage Service / Online Partnerships:
CENTALINE (http://www.centanet.com/index.aspx) provides a free and comprehensive informationon the Hong Kong property market, updated on a daily basis. Information provided is for reference only. While every effort is made to ensure accuracy.
Y!Style & Sau San Tong
(http://hk.promo.yahoo.com/sausantong/)
Sau San Tong cooperate with Y!Style, attract all the member from Yahoo! to join their service. On the other hand, Sau San Tong will provide a special offer to Yahoo!’s member at the same time, so it also can help Yahoo! to increase their member database for some people who are interesting about the special offer from Sau San Tong.
RSS feeds :
Yahoo! News (http://news.yahoo.com/rss/) offers dozens of RSS feeds you can read in My Yahoo! or using third-party RSS news reader software.
Apple RSS feeds
(http://rss.support.apple.com/)
It is an easy way for Apple to deliver any latest information to their customer. When customers subscribe to RSS feeds, they don’t need to travel all over the web to find the information they need, because the RSS feeds will update the information to them anytime.
Social Networking:
Facebook (http://www.facebook.com/) Facebook gives people the power to share and makes the world more open and connected.Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet.
The Hong Kong Jockey Club – Race and the City
(http://www.facebook.com/group.php?gid=49036935763)
Theatre - No Biz Like Showbiz Anymore
(http://www.facebook.com/event.php?eid=56227460917)
Above examples are using the Social Networking - Facebook to spread their event information. In facebook, we can blaze abroad the news of event by different people and their network. It is easily to attract people to seeing about the event and join the event together.
Gadgets :
Google Gadgets (http://www.google.com/webmasters/gadgets ) Google Gadgets is a visually appealing mini-applications like clocks, weather globes, media players, etc., that support rich markup language (XML, Flash) and enable a wide array of visual effects and animation.
Ice Age The Meltdown Official Site
(http://microsites2.foxinternational.com/hk/200604ia2/)
The above link is the official site of a movie - Ice Age. In this official site we may download some wallpaper, screen saver and some desktop icon. The movie company is using this kind of gadget to promo their movie.
2009年1月30日星期五
Assignement 2 - Post #1 (Question)
This week we looked at several Internet Marketing methods. Together with your groupmates, find a specific example of how a company is using each method below:
- Blog
- Interactive advertisement
- Search engine
- Online partnerships or affiliate marketing
- RSS feeds
- Social networking
- Gadgets
By the way, the examples you find do not all have to come from the same company.In your group blog, list all the examples you find, together with links to each example. Also provide a description of the effectiveness of each example.
2009年1月29日星期四
My Good Teammate
Chris Yip email: chris.yip@live.hk
Pat Ngan email: patngan@yahoo.com
Vivian Chan email: chm.vivian@gmail.com