2009年2月16日星期一

RE : Assignement 2 - Post #1 (Answer)

Blog :
Yahoo! BLOG (
http://hk.blog.yahoo.com/) is a local blogs which provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs.

Angel's Blog
(http://hk.myblog.yahoo.com/iam-angeltong)
Angel Tong, director of a beauty & slimming company – Angel Face in HK. Angel Tong & her company are using her blog to promo their healthy slimming concept and their products, congregate many potential customer successfully.


Interactive advertisement :
KMB (
http://www.kmb.hk/) As digital technology and interactive information becomes more sophisticated, KMB continues to apply technological innovations to its operations, bus fleet and passenger facilities and they also can search the bus stop via the wesite.

Citibank HK
(http://www.citibank.com.hk/global_docs/citifinancial_home_tc/html/popup/CNY09/index.html)
In this advertisement with a funny topic, people can find their fortune by choosing one of the twelve animals in the year. A famous geomantic master – MAK LING LING will explain how we can be better in this year, after that people may need some money to set up a geomantic furnishings for improve the fortune. So it may attract people to join their loan service.

Search Engine:
Alibaba.com (
http://www.alibaba.com)/ is specializes in business-to-business trades, especially for international buyers trying to contact Chinese sellers. This is one of large search engine website for Chinese and Hong King markets.

My Jewelry + Yahoo! Search Engine
(http://hk.search.yahoo.com/search?ei=UTF-8&meta=rst%3Dhk&fr=FP-tab-web-t&myip=210.5.190.53&p=diamond&SpellState=n-1000469652_q-SS0bbikrOXdS9%2FQjQ6FHiAAAAA%40%40&fr2=sp-qrw-corr-top)

When somebody want to find some information in the web, normally they will use search engine (e.g.: Yahoo!HK). Because it have a strongest database, we may search anything in anywhere just via the search engine easily.
For above example, a diamond company – My Jewelry has joined the Yahoo! Sponsorship. So, when somebody enter the key word of “Diamond” in the search engine, then the result will show a link for My Jewelry at the top of the page. It can increase the company popularity with lower cost.


Brokerage Service / Online Partnerships:
CENTALINE (
http://www.centanet.com/index.aspx) provides a free and comprehensive informationon the Hong Kong property market, updated on a daily basis. Information provided is for reference only. While every effort is made to ensure accuracy.

Y!Style & Sau San Tong
(http://hk.promo.yahoo.com/sausantong/)

Sau San Tong cooperate with Y!Style, attract all the member from Yahoo! to join their service. On the other hand, Sau San Tong will provide a special offer to Yahoo!’s member at the same time, so it also can help Yahoo! to increase their member database for some people who are interesting about the special offer from Sau San Tong.


RSS feeds :
Yahoo! News (http://news.yahoo.com/rss/) offers dozens of RSS feeds you can read in My Yahoo! or using third-party RSS news reader software.


Apple RSS feeds
(http://rss.support.apple.com/)
It is an easy way for Apple to deliver any latest information to their customer. When customers subscribe to RSS feeds, they don’t need to travel all over the web to find the information they need, because the RSS feeds will update the information to them anytime.


Social Networking:
Facebook (http://www.facebook.com/) Facebook gives people the power to share and makes the world more open and connected.Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet.

The Hong Kong Jockey Club – Race and the City
(http://www.facebook.com/group.php?gid=49036935763)

Theatre - No Biz Like Showbiz Anymore
(http://www.facebook.com/event.php?eid=56227460917)




Above examples are using the Social Networking - Facebook to spread their event information. In facebook, we can blaze abroad the news of event by different people and their network. It is easily to attract people to seeing about the event and join the event together.


Gadgets :
Google Gadgets (http://www.google.com/webmasters/gadgets ) Google Gadgets is a visually appealing mini-applications like clocks, weather globes, media players, etc., that support rich markup language (XML, Flash) and enable a wide array of visual effects and animation.


Ice Age The Meltdown Official Site
(http://microsites2.foxinternational.com/hk/200604ia2/)
The above link is the official site of a movie - Ice Age. In this official site we may download some wallpaper, screen saver and some desktop icon. The movie company is using this kind of gadget to promo their movie.


2 則留言:

  1. Good examples ! I can see that you're almost done.

    For KMB (interactive advertisement), are you referring to an interactive advertisement which is posted on KMB's own web site ? If so, please describe the interactive advertisement itself.

    For Centaline, please explain why this is an online partnership (e.g. give an example of a partner web site that Centaline refers visitors to).

    If you can, please provide a screen shot of the Hong Kong Jockey Club Facebook event since I'm not a Facebook member and can't log in to see it. T

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  2. hi miss jenny, thanks for your visit and comment, we will adjust our example soon =)

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